P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 28, Issue 2, 2020July 01, 2020 CDT
An Exploratory Study of Vicariously Embarrassing Classroom Incidents
An Exploratory Study of Vicariously Embarrassing Classroom Incidents
Articles in Vol. 28, Issue 2, 2020
Vol. 28, Issue 2, 2020
- Reflections on the 2020 MMA Marketing Innovator AwardMark B. Houston
- The Impact and Mediating Role of Personal Brand Authenticity on the Self-Actualization of University Graduates Entering the WorkforceLee AllisonJames BlairJin Ho JungPhilip J. Boutin
- The Challenge of Teaching Consumer Insights to Non-Marketing Students as a Minor in Undergraduate Studies: Empathy Maps as a Didactic ResourceBeatriz Feijoo FernándezAdela López Martínez
- An Exploratory Study of Vicariously Embarrassing Classroom IncidentsScott R. Swanson
Swanson, S. R. (2020). An exploratory study of vicariously embarrassing classroom incidents. Journal for Advancement of Marketing Education, 28(2), 25–37. https://doi.org/10.63963/001c.150601