P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 19, Issue 1, 2011January 01, 2011 CDT
Ensuring Success for Client-Based Projects: An Advertising Course Case Study
Ensuring Success for Client-Based Projects: An Advertising Course Case Study
Jean Jaymes West,
Articles in Vol. 19, Issue 1, 2011
Vol. 19, Issue 1, 2011
- Ensuring Success for Client-Based Projects: An Advertising Course Case StudyJean Jaymes West
- Assessing the Effect of Randomization in a Spreadsheet-Based Active Learning Exercise for the ClassroomThomas M. HackmanMichael M. PearsonLee Mundell
- Crossing All Borders in One Semester: Co-teaching, Involving Students in a Collaborative Cross-Cultural Research, and Combining Graduate and Undergraduate EducationMohammad Ali ZolfagharianA. Fuat FratEliane Munoz
- Taking the Professional Sales Student to the Field for Experiential LearningScott InksStacey SchetzsleRamon Avila
West, J. J. (2011). Ensuring success for client-based projects: An advertising course case study. Journal for Advancement of Marketing Education, 19(1), 1–10. https://doi.org/10.63963/001c.150523