P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 14, Issue 1, 2009January 01, 2009 CDT
Test Item Order, Academic Achievement and Student Performance on Principles of Marketing Examinations
Test Item Order, Academic Achievement and Student Performance on Principles of Marketing Examinations
Articles in Vol. 14, Issue 1, 2009
Vol. 14, Issue 1, 2009
- Assessing Service-Learning Outcomes in a Principles of Marketing Course: A Team-Based vs. Individual-Based ApproachSusan D. GeringerAndreas W. StratemeyerAlan CantonWilliam Rice
- Picture the Numbers: A Conceptual Illustration of Linking Marginal Reasoning, Marketing Actions, and Pro Forma CVP Analysis With a Spreadsheet PictureJames H. UnderwoodRobert P. BushWill C. Heath
- Test Item Order, Academic Achievement and Student Performance on Principles of Marketing ExaminationsBrian A. Vander Schee
- Self-marketing Tools for Business EducatorsMadan M. BatraAndreas KleinFramarz D. Byramjee
- Exploring the Murky Waters of Self-PlagiarismMatt Elbeck
- A Contributor Analysis of Education Research in MarketingFrank R. Urbancic
Vander Schee, B. A. (2009). Test item order, academic achievement and student performance on principles of marketing examinations. Journal for Advancement of Marketing Education, 14(1), 23–29. https://doi.org/10.63963/001c.150488