P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 14, Issue 1, 2009January 01, 2009 CDT
Assessing Service-Learning Outcomes in a Principles of Marketing Course: A Team-Based vs. Individual-Based Approach
Assessing Service-Learning Outcomes in a Principles of Marketing Course: A Team-Based vs. Individual-Based Approach
Susan D. Geringer, Andreas W. Stratemeyer, Alan Canton, William Rice,
Articles in Vol. 14, Issue 1, 2009
Vol. 14, Issue 1, 2009
- Assessing Service-Learning Outcomes in a Principles of Marketing Course: A Team-Based vs. Individual-Based ApproachSusan D. GeringerAndreas W. StratemeyerAlan CantonWilliam Rice
- Picture the Numbers: A Conceptual Illustration of Linking Marginal Reasoning, Marketing Actions, and Pro Forma CVP Analysis With a Spreadsheet PictureJames H. UnderwoodRobert P. BushWill C. Heath
- Test Item Order, Academic Achievement and Student Performance on Principles of Marketing ExaminationsBrian A. Vander Schee
- Self-marketing Tools for Business EducatorsMadan M. BatraAndreas KleinFramarz D. Byramjee
- Exploring the Murky Waters of Self-PlagiarismMatt Elbeck
- A Contributor Analysis of Education Research in MarketingFrank R. Urbancic
Geringer, S. D., Stratemeyer, A. W., Canton, A., & Rice, W. (2009). Assessing service-learning outcomes in a principles of marketing course: A team-based vs. individual-based approach. Journal for Advancement of Marketing Education, 14(1), 1–12. https://doi.org/10.63963/001c.150487