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P-ISSN 2326-3296
E-ISSN 1537-5137
Research Article
Vol. 4, Issue 1, 2004January 01, 2004 CDT

CUBLO: A Measure for Core Universal Business Learning Outcomes

Christopher D. Hopkins, Charles R. Duke,
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.150421

Articles in Vol. 4, Issue 1, 2004

Vol. 4, Issue 1, 2004
  • Marketing Education: Perspectives of Highly Involved E-Business Practitioners
    JoAnn K. LinrudJ. Holton Wilson
  • An Examination of Intrinsic and Extrinsic Motivational Factors That Affect Research Productivity of Marketing Academicians
    David L. KurtzJeremy KeesTravis Tokar
  • ACT/SAT Scores and Academic Performance of Business Students: Are Marketing Majors Different?
    Praveen AggarwalRajiv VaidyanathanLinda Rochford
  • Your Teaching Reputation: A Little Bit of “Vegas” Goes a Long Way!
    Melissa MooreRobert Moore
  • Internet Utilization in the Marketing Strategy Class: Using Best Practices Websites
    Marcelo EduardoJ. Bryan HayesRice P. YorkSharon Seay
  • CUBLO: A Measure for Core Universal Business Learning Outcomes
    Christopher D. HopkinsCharles R. Duke
  • What to Consider Before Developing a Specialization (Track, Emphasis, or Center): Personal Selling as a Template
    Dan C. Weilbaker
Journal for Advancement of Marketing Ed.
Hopkins, C. D., & Duke, C. R. (2004). CUBLO: A measure for core universal business learning outcomes. Journal for Advancement of Marketing Education, 4(1), 52–67. https://doi.org/10.63963/001c.150421
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