P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 12, Issue 1, 2008January 01, 2008 CDT
Methods for Improving the Interpretative Value of Student Evaluations of Teaching
Methods for Improving the Interpretative Value of Student Evaluations of Teaching
Robert D. O’Keefe, Lawrence O. Hamer, Philip R. Kemp,
Articles in Vol. 12, Issue 1, 2008
Vol. 12, Issue 1, 2008
- Using the Most Effective Teaching Methods: A Comparison of Marketing and Management ClassroomsGregory S. BlackSue Stewart Wingfield
- Understanding the Priorities of Marketing Education Stakeholders: A Critical Examination of How Well We Practice What We TeachBradley W. BrooksDavid V. RuddMichael A. Tarabek
- Benchmarking Publishing Activity of U.S. Colleges and Universities Across the Leading Journals: A Grouped EvaluationMichael Jay PolonskyJohn D. MittelstaedtJesse N. Moore
- Exploring Marketing Students’ Perceptions of Pedagogical Innovations Using the Critical Incident Technique (CIT) ApproachVishag BadrinarayananSreedhar Madhavaram
- Using the Six Principles of Influence to Increase Student Involvement in Professional Organizations: A Relationship Marketing ApproachW. Randy ClarkKatie J. Kemp
- A Practical and Effective Marketing Plan Assignment for Principles of Marketing StudentsDouglas J. LincolnNancy T. Frontczak
- Experiential Learning: Impact of Two Instructional Methods on Student – Instructor Interaction, Student Critical Thinking, and Student Course EvaluationsRobert Wheeler
- Methods for Improving the Interpretative Value of Student Evaluations of TeachingRobert D. O’KeefeLawrence O. HamerPhilip R. Kemp
O’Keefe, R. D., Hamer, L. O., & Kemp, P. R. (2008). Methods for improving the interpretative value of student evaluations of teaching. Journal for Advancement of Marketing Education, 12(1), 79–87. https://doi.org/10.63963/001c.150474