P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 6, Issue 1, 2005January 01, 2005 CDT
Creating the Comprehensive Direct Interactive Marketing Program
Creating the Comprehensive Direct Interactive Marketing Program
William J. Hauser, Dale M. Lewison,
Hauser, W. J., & Lewison, D. M. (2005). Creating the comprehensive direct interactive marketing program. Journal for Advancement of Marketing Education, 6(1), 1–9. https://doi.org/10.63963/001c.150428