P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 6, Issue 1, 2005January 01, 2005 CDT
Creating the Comprehensive Direct Interactive Marketing Program
Creating the Comprehensive Direct Interactive Marketing Program
William J. Hauser, Dale M. Lewison,
Articles in Vol. 6, Issue 1, 2005
Vol. 6, Issue 1, 2005
- Creating the Comprehensive Direct Interactive Marketing ProgramWilliam J. HauserDale M. Lewison
- Performance on the Final Exam in the Principles of Marketing Course: Relationships With Self-HandicappingDavid J. Burns
- Bridging the Gap: A Business Start-Up ExperienceLeisa L. MarshallL. Wayne PlumlyRajesh IyerPaul A. Fadil
- Activity-based Costing and the MBA Core Marketing Administration Course: A Cross-Disciplinary Case ApproachLawrence SilverC. Terry Grant
- Competitive Learning: Beyond Project Based ClassesMary Ann StuttsVicki West
- Personal Epistemological Beliefs and Their Relationship to LearningMark R. Young
- Married With the Same JobCharles E. PettijohnLinda S. Pettijohn
Hauser, W. J., & Lewison, D. M. (2005). Creating the comprehensive direct interactive marketing program. Journal for Advancement of Marketing Education, 6(1), 1–9. https://doi.org/10.63963/001c.150428