P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 5, Issue 1, 2004January 01, 2004 CDT
Creative Benchmarking in Marketing Education: Comparing Best Practices Among Divergent Universities
Creative Benchmarking in Marketing Education: Comparing Best Practices Among Divergent Universities
Heikki Karjaluoto, Soili Niinikoski, Asko Karjalainen, Kimmo Kuortti,
Articles in Vol. 5, Issue 1, 2004
Vol. 5, Issue 1, 2004
- Attitudes About Work Practices, Time Allocation, and Publication Output: Profiles of Australasian Marketing AcademicsBiljana JuricMichael Jay PolonskyGary Mankelow
- Managing Student Satisfaction With Non-Business Curriculum Alternatives: An Analysis of Student Perceptions With Strategic ImplicationsNancy D. Albers-MillerPenelope J. PrenshawRobert D. Straughan
- Creative Benchmarking in Marketing Education: Comparing Best Practices Among Divergent UniversitiesHeikki KarjaluotoSoili NiinikoskiAsko KarjalainenKimmo Kuortti
- Charitable, Non-Profit, and Profit Making Organizations: Student and Community Benefits in a Resource Constrained EnvironmentDebra A. Haley
- Making Effective Use of Student Evaluations to Improve Teaching PerformanceBrian T. Engelland
- Teaching Is Not Telling: The Case Method as a Form of Interactive LearningJon M. Hawes
- Your Teaching Reputation: A Little Bit of “Vegas” Goes a Long Way! (Part 2)Melissa MooreRobert Moore
Karjaluoto, H., Niinikoski, S., Karjalainen, A., & Kuortti, K. (2004). Creative benchmarking in marketing education: Comparing best practices among divergent universities. Journal for Advancement of Marketing Education, 5(1), 27–36. https://doi.org/10.63963/001c.150422