P-ISSN 2326-3296
E-ISSN 1537-5137
Vol. 20, Issue 3, 2012January 01, 2012 CDT
The Surprising Foil to Online Education: Why Students Won’t Give Up Paper Textbooks
The Surprising Foil to Online Education: Why Students Won’t Give Up Paper Textbooks
Joanne McNeish, Mary Foster, Anthony Francescucci, Bettina West,
McNeish, J., Foster, M., Francescucci, A., & West, B. (2012). The surprising foil to online education: Why students won’t give up paper textbooks. Journal for Advancement of Marketing Education, 20(3), 58–69. https://doi.org/10.63963/001c.150532